FREE Leadership, Management & Narrative Tools

                          for purchasers of

The Leader's Guide to Radical Management

Please join me in a special celebration of the publication of The Leader's Guide to Radical Management. If you buy the book now, you'll also get an impressive array of FREE supplementary leadership, management and narrative tools from all around the world, including US, UK, France, Denmark and Australia at no extra cost to you. (Note: some bonus tools are in LIMITED QUANTITIES and others for LIMITED TIME ONLY .)

How do you get the gifts? After you order the book from Amazon, or Barnes & Noble or Borders or Books A Million, come back to this webpage and enter your Amazon/BN/Borders/BAM order number in the form at the bottom of this page to get access to your FREE supplementary leadership, management and narrative tools. Scroll down for details of the bonus gifts.


Reinventing Management
Bonus tool #1: Arnaud Henneville: BTS Global Business Challenge: free team participation (value $6,200 per team)
Bonus tool #2: Mike Cohn: Succeeding with Agile: free copy of the classic book, ($40 value)
Bonus tool #3: Rob Kall, Editor Op Ed News: Bottom-up management: 60 minute audio discussion
Bonus tool #4: Jennifer Aaker & Andy Smith: The Dragonfly Effect: book chapter
Bonus tool #5: Saul Kaplan: More than 150 videos of innovation stories
Bonus tool #6: Knowledge Management Institute: online video training
Bonus tool #7: Stan Garfield, Knowledge Retention Strategies: PowerPoint presentation
Bonus tool #8: Thomas O. Davenport & Stephen D. Harding: Manager Redefined: book chapter
Bonus tool #9: The Internet Time Alliance: The Working Smarter Fieldbook: book chapter
Bonus tool #10: Carol Sanford: Blueprint for Innovative Management: book chapter
Bonus tool #11: Carol Sanford: Regenerative Work Systems & Vitalizing Work Designs
Bonus tool #12: Madelyn Blair: Riding the Current: audio/webinar
Bonus tool #13: Clive Holtham, Victoria Ward & Allan Owens: Getting Beyond Mediocrity in Management
Bonus tool #13A: Michelle James: 7 Principles for Leading and Creating in Uncertainty
Bonus tool #14: A tool for recognizing leaders worthy of the 21st Century

Bonus tool #15: Warren Bennis: Still Surprised: A Memoir of a Life in Leadership: book chapter
Bonus tool #16: Jim Kouzes & Barry Posner: The Truth About Leadership: book chapter
Bonus tool #17: Kevin Eikenberry: From Bud to Boss: complimentary community membership
Bonus tool #18: Seth Kahan: Eleven Steps for Scaling Up: leadership template
Bonus tool #19: Geoff Barbaro and Michelle Delebet: Aligning Strategy with values: 8 hours free consultation:
Bonus tool #20: Mark Fritz, Food for Thought: a selection of tweets
Bonus tool #21: Deborah Mills-Scofield: Innovation Diagnostic
Bonus tool #22: Katalina Groh, The Age of Leadership: video

Leadership Storytelling
Bonus tool #23: Peter Guber: Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story
Bonus tool #23A: Reinventing the Role of Story in the World: conference rebate
Bonus tool #24: Rob Cross: Making Culture Change Happen Through Networks & Storytelling: book chapter
Bonus tool #25: Michael Margolis: The Storytelling Manifesto: 88 page eBook
Bonus tool #26: Eric Wolf: Zen and the Art of Storytelling: 7 step eCourse
Bonus tool #27: Stephane Dangel: Le Storytelling: 18 pages
Bonus tool #28: Stephane Dangel: “The I Forgive Method”: methodology (20 pages)
Bonus tool #29: Lisa Bloom: Common Mistakes That A Good Story Can Fix”: free eBook and coaching:
Bonus tool #30: Svend-Erik Engh: free eBook: “Tell A Story: Be Heard, Be Understood”

Tools from Steve Denning
Bonus tool #31: Steve Denning & Seth Kahan: Getting Change Right with High Performance Teams: 5 hours audio;
Bonus tool #32: Steve Denning: Crafting the Springboard Story: 54 minutes video (from the DVD, $299 value)
Bonus tool #33: Steve Denning: Storytelling Templates: 21 different story templates
Bonus tool #34: Steve Denning: Reflections on Radical Management: 214 page eBook:
Bonus tool #35: Steve Denning: Q&A on Radical Management: 129 page eBook:
Bonus tool #36: Steve Denning: Pecha-Kucha: 20 slides on radical management

"You mean I get all these gifts?"

Yes. And here's how.
First, order the book from Amazon or Barnes & Noble or Borders or Books A Million.
Then return to this website and fill out the form below with your purchase order details
from Amazon, BN, Borders or BAM.
Once you press SUBMIT (after October 24 4pm US EST), you will get access to ALL of the extraordinary bonus tools, at no additional cost to you.
You can scroll down to see the gifts here.
P.S. Please feel free to share this extraordinary offer with your friends!

What The Leader’s Guide to Radical Management is all about ...

• Have you ever wondered why the workplace often feels like you’re living in a Dilbert cartoon?
• Have you ever wondered why only one in five workers is fully engaged in their work?
• Have you ever wondered why individual management fixes don’t stick? They seem to work for a period, but they don’t take hold? And the organization slides back into the old way of doing things, as by the force of gravity?
• Have you ever wondered what it would take to move your organization to a new level of productivity and innovation, not just as a short-term initiative, but on a permanent basis?
The good news is that some organizations figured out a way to do this.
They have figured out how to get continuous innovation, AND deep job satisfaction AND delighted customers, all at the same time.
And they are doing this sustainably, as the permanent way in which the organization runs
This way of managing is good news.
• It’s good news for the organization, because it routinely leads to two-times and four-times gains in productivity
• It’s good news for customers, because it generates a continuous stream of innovation and gets more value to those customers sooner.
• It’s good news for those doing the work. One CEO told me: “This way of managing appeals particularly to the new generation, They want autonomy. They want ownership. They want purpose. It makes sense to them. But it also resonates with older workers.”
• And it’s good news because it busts the iron triangle. Most management fixes which make things better for the organization at the expense of the workers or the customers, or make things better for the workers at the expense of the organization, this new way of working—radical management—makes things better for all three—the organization, the workers and the customers simultaneously. It busts that iron triangle.
And to celebrate the publication of the book, some colleagues and I are offering to you something more. If you book the book by the week of October 25, 2010, you will get, not just the book, but also an array of valuable supplementary leadership, management and storytelling tools that will help you implement the ideas in the book.

These are your FREE leadership, radical management and narrative tools


Tools for reinventing management

Tools for leadership

Tools for leadership storytelling

Steve's stuff

Tools for reinventing management

Bonus Tool #1: BTS Group: Arnaud Henneville: team learning

For Radical Managers Only

The BTS Group headquartered in Stockholm Sweden is a global leader in Strategic Alignment and Execution and in customized business simulations. The Interactive Division of BTS is pleased to welcome 5 teams (value $6,200/team) to its celebrated global virtual Business Challenge, which attracts some 900 teams from leading global companies. If you are already a Radical Leader/Manager or one in the making, this celebrated experience is surely for you and your organization. FIVE PLACES ONLY!

Bonus Tool #2: Mike Cohn: the classic book on Agile and Scrum

Succeeding with Agile

Radical Management has been slowly and steadily making inroads into the world of software development. Known as “agile software development” these new techniques have led to higher productivity, shorter time to market, happier customers, and happier teams. In Succeeding with Agile, leading agile consultant Mike Cohn presents detailed recommendations and real-world case studies drawn from his unparalleled experience helping hundreds of software organizations. The first six applicants got a FREE copy.

These gifts have now been claimed. You can buy this wonderful book from Amazon.

Bonus tool #3: Rob Kall, one-hour audio

"Bottom Up Leadership": Rob Kall and Steve Denning

Rob Kall is the Publisher of Op Ed News, the leading progressive news channel (reaching close to a million visitors a month)--hard-hitting, insightful news that you won't find in the mainstream media. He also hosts The Rob Kall Bottom-Up Radio Show 1360 AM, reaching Philadelphia and Southern New Jersey. In this one hour conversation, Rob Kall and Steve Denning discuss the state of management today and the need to shift our thinking from top-down command-and-control to bottom-up leadership.

Bonus Tool #4: Jennifer Aaker & Andy Smith: book chapter

The Dragonfly Effect

Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change

The Dragonfly Effect taps concepts from social media, marketing strategy, and consumer psychology to help people achieve a single, concrete goal. The four “wings” of the Dragonfly Effect model—Focus, Grab Attention, Engage, and Take Action—work together to help readers produce the change they seek. That desired change can take many forms, including: social good, employee morale and customer loyalty.

Bonus tool #5: Saul Kaplan: scores of innovation videos

Compelling Stories of World-Class Innovation

Saul Kaplan is the founder and Chief Catalyst of the Business Innovation Factory (BIF), which creates real world laboratories where innovators can design, prototype, and test new business model and system level innovations. Its annual innovation summit is a highlight of the innovation calendar. BIF is pleased to offer access to more than 150 videos of compelling innovation stories.

Bonus tool #6: KM Institute: online video training

Interactive video training

The Knowledge Management Institute (KMI) was founded by Douglas Weidner and provides internationally recognized knowledge management training and certification.

For purchasers of the book, KMI offered five free places in its eKM101 course. Those five places are now taken.

However, given the interest in interactive video training in KM, KMI is offering in addition a limited trial of one free copy of KM101 for the first fifty respondents.

Bonus tool #7: Stan Garfield: PowerPoint presentation

Knowledge Retention Strategies

Knowledge retention is a growing issue today as a result of turnover, retirement, role changes, mergers, acquisitions, downsizing and outsourcings. In this FREE presentation, which is not otherwise available, KM guru Stan Garfield shows how to use a variety of knowledge retention methods including proven practices, lessons learned, threaded discussion boards, training, personal profiles, social network analysis, blogs, podcasts, videos, document collection, tagging, appreciative inquiry, storytelling, incentives and knowledge maps.

Bonus Tool #8: Davenport & Harding: book chapter

Manager Redefined:

The Competitive Advantage in the Middle of Your Organization

Managers must build human capital and engender employee engagement by attending to the factors and circumstances that make them successful. In other words, managers must play their role from offstage and out of the limelight. Based on a survey of over 16,000 employees, Thomas O. Davenport & Stephen D. Harding describe the Towers-Watson management performance model: Executing tasks, Building relationships and performance capability, and Energizing change and Creating an atmosphere of authenticity and trust.

Bonus tool #9: The Internet Time Alliance: 35 page book chapter

The Working Smarter Fieldbook

The Internet Time Alliance (Jay Cross, Jane Hart, Charles Jennings, Clark Quinn, and Harold Jarche) helps people work smarter by boosting the collaborative intelligence of corporations. They are offering the entire chapter from their just-published Working Smarter Fieldbook. Here you will learn how to cost-justify "soft" projects, replace training with just-in-time Google-ized knowledge, eliminate bureaucracy, spark conversation, and facilitate a shift from a “push” to a “pull” culture.

Bonus tool #10: Carol Sanford: Introduction to her new book

The Original Blueprint for Innovative Management

Carol Sanford has led radical work designs linked with strategy development for 30 yrs. Her new book The Responsible Business: A Reimagining Sustainability and Success will be published in February 2011 by Jossey-Bass. She offers here the introduction to her new book: The Original Blueprint for Innovative Management. The most advanced, most studied work system on the planet. Insider story of how!

Bonus tool #11: Carol Sanford: Diagnostic Tools

Regenerative Work Systems and

Implementing A Developmental Philosophy

To Organizational Change

Carol Sanford offers two additional gifts. (1) Regenerative Work Systems—Implementing self-organizing work designs. Case examples, from Europe and the USA; and (2) Vitalizing Work Design: Implementing A Developmental Philosophy: a structure for assessing the likelihood of a given approach taking an organization toward or away from success in management approaches.

Bonus tool #12: Madelyn Blair’s exciting new book

Riding the Current

How to deal with the daily deluge of data

Feel overwhelmed by the barrage of information? Emails, text messages, Twitters, Facebook, RSS feeds plus that stack of books in the corner. Learn to manage it all. True stories and techniques presented in Riding the Current: How to deal with the daily deluge of data by Madelyn Blair. Madelyn offered six copies of her new book to first six people to apply. These six copies were quickly claimed and many were disappointed. So in response to the demand, Madelyn is developing and would like to offer you
A NEW SPECIAL OFFER: Choice of (1) audio file on "The Seven Principles of Radical Learning": the foundational concepts on which the book was written sent as a link or (2) access to a webinar on Riding the Current.

Claim these free gifts by sending an email to with the heading: "Steve Denning's weblaunch".

Bonus Tool #13: Victoria Ward: a Sparknow research report

Slow knowledge work – designing space and learning

Getting Beyond Mediocrity in Management

What’s the use of learning if it levels out differences, conceals nuance and doesn’t stick? Most management education has emphasized fast action and encouraged superficial thinking, rather than promoting careful reflection and getting to root causes and real solutions. This Sparknow paper by Clive Holtham, Victora Ward and Allan Owens reports on ten years research on different educational methods that would promote and even celebrate slowness as a vital ingredient in the formation of managers to cope with the more difficult challenges of the 21st Century workplace.

Bonus Tool #13a: Michelle James: Creating in Uncertainty

Improv Theater as a Complex Adaptive System

Michelle James has been pioneering Applied Creativity, Storytelling and Improvisation in business in the Washington, DC area since the mid-nineties. She is CEO of The Center for Creative Emergence, founder of the Capitol Creativity Network - an Applied Creativity community hub since 2004, and producer of DC's first Creativity in Business conference. She is a business creativity catalyst who has designed and delivered hundreds of programs for entrepreneurs, leaders, and organizations including Microsoft, Deloitte, GEICO, NIH, World Bank, and Kaiser Permanente.

Bonus Tool #14: Recognize A Leader

A tool to reinforce leadership

Recognize a leader in your life!

Bad management sucks. Often, the workplace feels like you are living in a Dilbert cartoon. Yet many brave individual leaders are creating radically different workplaces and communities for the 21st Century, that thrill with energy and life and laughter. The world needs to hear their stories. Here's a tool that will help spread radical management by recognizing and encouraging a leader that you know!

Tools for 21st Century leadership

Bonus tool #15: Warren Bennis: Still Surprised: book chapter

A Memoir of a Life in Leadership

Still Surprised by Warren Bennis, in collaboration with Patricia Ward Biederman, (Jossey-Bass, 2010) traces leadership through the lens of his role as one of the world’s premier practitioners. Through his experiences as a solder, a student, a teacher, a college president, practitioner and leading thinker, Warren, in collaboration with the finest minds of his time, tells the story of how he helped found the field of leadership. This moving book is not so much a book about leadership as it is a book that reveals what it means to be a leader.

Bonus Tool #16: Jim Kouzes & Barry Posner: book chapter

The Truth About Leadership

The No-fads, Heart-of-the-Matter Facts You Need to Know

A fresh look at what it means to lead from two of the biggest names in leadership. In these turbulent times, leaders need to turn to what's real and what's proven. In their engaging, personal, and bold new book, Jim Kouzes and Barry Posner reveal ten time-tested truths that show what every leader must know.

Bonus tool #17: Kevin Eikenberry

Complimentary Membership in the Bud to Boss Community!

Want a place and a way to build your leadership skills? This brand new online community offers current a future leaders an expanding set of tools, videos, webinars, ebooks, and an exclusive preview excerpt from Kevin Eikenberry’s upcoming book, From Bud to Boss: Secrets to a Successful Transition to Remarkable Leadership (publishing Feb 2011). Members will gain complimentary access to additional tools and leadership learning opportunities up to and after the release of this book.

Bonus tool #18: Seth Kahan: Eleven-step template

Eleven Lessons for Scaling Up

Seth Kahan, author of the wonderful book, Getting Change Right (Jossey-Bass, 2010), helps leaders create traction and engagement for new ideas and better ways of working. In helping organizations scale up, he has learned what it takes to successfully stay ahead of the curve yet avoid overbuilding. His engagements have helped create intentional evolution. He offers here Eleven Lessons for Scaling Up

Bonus tool #19: Corporate Growing Pains: 8 hours consultation

Aligning Strategy With Values

Corporate Growing Pains is an Australian consulting firm run by Geoff Barbaro and Michelle Delebet. They offered a free analysis of the practicality and alignment with strategy of your organization’s values from an external perspective, with a follow-up phone/skype discussion on our findings and next steps. They agreed to provide 5 – 8 hours work for this to ensure the job is done properly. The gift has now been claimed. But if you would like to connect with Geoff and Michelle and discuss your issues with them, you can contact them at

Bonus tool #20: Mark Fritz: A selection of tweets

Food for thought to inspire action in you

Mark Fritz is an international speaker and author focused on helping business leaders to achieve even greater success in leading across distances & cultures. He speaks regularly on the Power of Ownership in leading today’s organizations, and is the author of The Truth About Getting More Done and Time to Get Started.

Bonus tool #21: Deborah Mills-Scofield: Innovation Diagnostic

Cultural Disposition© for Innovation

A Simple, Quick Assessment Tool

The Cultural Disposition© tool quickly assesses an organization’s innovation disposition. Based on your results, you can develop action plans to foster and reward innovation. The Cultural Disposition© assessment is just one step of Deb’s innovanomics™ methodology - the process of aligning strategy and innovation for growth.

Bonus tool #22: Katalina Groh: The Age of Leadership: video

Transformative Storytelling in Organizations

Katalina Groh helps promote sustainable organizational change by helping people and organizations reinvent their story using films, live learning and media tools. She offers here a video that will enable you to discover learning tools and films you can use right now to illuminate the path to your transformation and reinvent your organization.

Tools for leadership storytelling

Bonus tool #23: Peter Guber

Tell To Win

Connect, Persuade & Triumph with the Hidden Power of Story

Peter Guber has relied on purposeful story telling throughout his successful 40 year career in the entertainment industry to motivate, shape, engage, and sell. In his new book, TELL TO WIN, you will discover how to craft, deliver and own a story that is capable of turning others into viral advocates for your goal.

You can get more information about Peter's wonderful new book by clicking here. (URL)

Bonus gift #23A: The Reinvention Summit: $25 rebate

The World First Virtual Conference on the Future of Storytelling,

Nov 11-22, 2010.

Get Storied is gathering a new tribe of storytellers: change-makers, marketers, entrepreneurs, and creatives who see storytelling as critical to their work and mission. There's a star-studded line-up of 25+ speakers with diverse backgrounds to lead teleseminars, interviews, and panel discussions that relate to the future of storytelling as our world goes through reinvention. All sessions are recorded for playback. The online summit includes lots of social networking, collaboration, and crowd-sourcing for those who feel inspired to play. Bonus gift: $25 off the Activators or Producers Pass Registration for the Reinvention Summit.

Bonus tool #24: Rob Cross: Book chapter: 14 pages

Changing culture through networks and storytelling

Rob Cross and Steve Denning offer Chapter 9 from the Organizational Network Fieldbook: Best Practices, Techniques and Exercises to Drive Organizational Innovation and Performance (Jossey-Bass, 2010). A shift in culture is one of the most difficult change processes an organization can undertake. Most attempts fail. Part of the problem is that the right people may not be engaged in the right kind of communication process. This chapter shows how leaders can enhance their culture change efforts by combining network analysis and storytelling techniques.

Bonus tool #25: Michael Margolis: 88 page eBook

The Storytelling Manifesto

Believe Me: A Storytelling Manifesto for Change-Makers and Innovators presents 15 storytelling axioms that can shift how you think about the world. If you’re trying to influence, persuade, or convince others to believe in your message, read this provocative manifesto by Michael Margolis, author of Get Storied.

Bonus tool #26: Eric Wolf: Seven Lessons Over Ten Days

Zen and the Art of Storytelling in Seven Simple Steps.

Eric Wolf is the 2010 winner of an Oracle Award from the National Storytelling Network. He offers here the secrets of professional storytellers. This seven-step e-course reveals the lessons learned from the National Performing Storytellers. Whether your story is 30 seconds or two hours; this e-course will help you to give a stronger, cleaner and more passionate presentation.

Bonus tool #27: Stephane Dangel & J-M Blancherie: 18 pages

Le Storytelling

"Le Storytelling" is the first ever practice oriented guide in French dedicated to organizational storytelling. Released in 2009, it includes basics, tips, real business life examples that allow readers to really implement storytelling as an influential and analytical tool. "Storytelling, le guide", by Stephane Dangel & Jean-Marc Blancherie.

Bonus tool #28: Stephane Dangel methodology (20 pages)

“The I Forgive Method”

"The I forgive method" is an exclusive method conceived by Stephane Dangel in order to elicit stories and make sense in the frame of conflictual situations occuring in organizations. The paper is written in English and explores the implementation of the method in association with social media devices.

Bonus tool #29: Lisa Bloom: free eBook and coaching

Common Mistakes That A Good Story Can Fix

Lisa Bloom, founder of Story Coach Inc. helps women entrepreneurs beat exhaustion, overwhelm and stress and find confidence, balance and earn more money by finding their success story. Lisa is offering her E-Book "5 Savvy Success Secrets for Women Entrepreneurs" and a transformational “Business Breakthrough” Story Coaching Session ($300 value) where you’ll uncover the challenges that are jeopardizing your business success, and leave the session re-energized to make your business highly profitable and your lifestyle balanced and joyful. LIMITED QUANTITIES!

Bonus tool #30: Svend-Erik Engh: free eBook

“Tell A Story: Be Heard, Be Understood”

“A Story that is told aloud does not just describe reality; it also transform it.“

“Tell a story” written by international storyteller, Svend-Erik Engh, describes a storytellers journey into the world of business. Steve Denning says: “this book points out matters of profound interest to both the world of storytelling and the world of organizations.”

Tools from Steve Denning

Bonus tool #31: Steve Denning & Seth Kahan: 5 hours audio

Getting Change Right through High Performance Teams

Recorded in 2009, this five-hour training course gives the essence of Seth Kahan’s Getting Change Right and Steve Denning’s work on high-performance teams. Never before released. Get these exciting recordings FREE

Bonus tool #32: Steve Denning’s Streaming DVD

Crafting the Springboard Story

You will get the full content of Steve Denning’s DVD, Crafting the Springboard Story, which normally sells for $299. It contains the full workshop on using story to inspire people to want to change. Get it here FREE for LIMITED TIME ONLY.

Bonus tool #33: Steve Denning: 214 page eBook

Reflections on Radical Management

Meditations and witty commentary from Steve Denning's blog posts on the what, how and why of radical management. All the top ranked posts are here, including "Why Great KM Programs Fail", "How the revolution IS being tweeted", "Help end the war on arithmetic!", "The origin and strange longevity of Dilbert-style management", "More or less innovation? Duh?" "Am I Crazy? Or Is It The Whole Firm Where I Work?" "Why is the world run by bean counters?" "HBR: Rushing to the 20th Century"and more.

Bonus tool #34: Steve Denning: 129 page eBook

Q&A on Radical Management

165 questions about radical management definitively answered by the Steve Denning. How the book came to be written in the form that it is. Get the back story of the editorial discussions. Edited text of the wonderful conversations in the review groups that helped edit The Leader's Guide to Radical Management.

Bonus tool #35: Steve Denning: 21 Storytelling Templates

Steve Denning’s Storytelling Templates

The art of effectively deploying storytelling as a leadership tool entails understanding which kind of story to use for which purpose. These templates, which Steve uses in his workshops, are the key to unlocking the magical power of storytelling. Get them here FREE

Bonus tool #36: Steve Denning: Pecha-Kucha presentation

Radical Management in 6 minutes and 20 slides

Pecha-kucha is a way of presenting an idea in 20 PowerPoint slides with 20 seconds per slide. Here are 20 slides that you can use in a pecha-kucha presentation of radical management.

A radical new management model for 21st Century leaders

Organizations today face a crisis. The crisis is of long standing and its signs are widespread. Most proposals for improving management address one element of the crisis at the expense of the others. The principles described by award-winning author Stephen Denning simultaneously inspire high productivity, continuous innovation, deep job satisfaction and client delight.

In this book, I put forward a fundamentally different approach to management, with seven inter-locking principles of continuous innovation: focusing the entire organization on delighting clients; working in self-organizing teams; operating in client-driven iterations; delivering value to clients with each iteration; fostering radical transparency; nurturing continuous self-improvement and communicating interactively.

In sum, the principles comprise a new mental model of management.

• The book outlines the seven basic principles of continuous innovation

• It describes more than seventy supporting practices

• It offers a rethinking of management from first principles

In this provocative book, Stephen Denning introduces the seven principles of radical management, along with more than seventy supporting practices. Radical management focuses the entire organization on the goal of constantly increasing the value of what it offers to its clients, not merely producing goods or services or making money for shareholders. The seven interlocking principles comprise a new mental model of management: focusing the entire organization on delighting clients; working in self-organizing teams; operating in short client-driven iterations; delivering value to clients with each iteration; fostering radical transparency; nurturing continuous self-improvement; and communicating interactively. The principles and practices simultaneously inspire high productivity, continuous innovation, and deep job satisfaction, and result in surpassing client expectations.

Rather than offering a quick fix for today's complex workplace problems, radical management rethinks the nature and purpose of management. It addresses the questions: "What is good? Who is it good for? Is it good for the organization? Is it good for those doing the work? Is it good for those for whom the work is done? Is it good for society at large?" At the very foundation is open communication. Managers and workers must communicate interactively, using authentic -narratives, open-ended questions, and deep listening, rather than treating people as things to be manipulated.

The principles and practices outlined in this book create a work environment that lifts up the human spirit and inspires the exhilaration of extraordinary performance.

What are the seven principles of radical management?

The Leader’s Guide to Radical Management describes seven basic principles of continuous innovation, along with more than seventy supporting practices. Radical management is a fundamentally different approach to management, with seven inter-locking principles.

1. The goal of work is to delight clients. Radical management aims at delighting clients and focuses, not just the marketing department, but the entire organization on this goal.

2. Work is conducted in self-organizing teams. Self-organizing teams draw on the full talents and inspiration of the people doing the work.

3. Teams operate in client-driven iterations. Client-driven iterations are key, because delighting clients can only be approached through successive approximations.

4. Each iteration delivers value to clients. Client-driven iterations focus on delivering value to clients by the end of each iteration. This forces closure and enables frequent client feedback.

5. Managers foster radical transparency. Self-organizing teams—working in an iterative fashion—in turn both enable and require radical transparency.

6. Managers nurture continuous self-improvement. Continuous improvement means having the entire work force find better ways to give value to clients.

7. Managers communicating interactively, through stories, questions and conversations. An underlying requirement of all of these principles is interactive communication. Unless managers and workers are communicating interactively, using authentic narratives, open-ended questions and deep listening, rather than treating people as things to be manipulated, none of the above works.

What people are saying about the book?

This masterful book is a delight to read—articulate, provocative and illuminating. It isn’t merely radical, it’s revolutionary!
             Peter Guber
             CEO, Mandalay Entertainment Group

Denning has written an original and brilliant book which transforms "radical management" into doable and, more important, indispensable management. Also an indispensable read!
             Warren Bennis
             Distinguished Professor of Business,
             University of Southern California & author of the just published:
             Still Surprised: A Memoir of a Life in Leadership.

This is a wonderful book. It’s like having an extended conversation with Steve Denning, who is one of today’s most acute and creative critics of traditional management thinking. You would ignore the ideas in this witty, candid and erudite book at your own peril. Denning shows how to re-invent management based on a more accurate and effective understanding of how humans work best together. This book makes a great text for any extended discussion about how we should be doing things.
             Laurence Prusak
             Author of Working Knowledge and What’s the Big Idea?

Denning goes to the root of the management issues confronting companies today. Focusing on seven core principles, he lays out a pragmatic roadmap for shifting the corporation from a focus on scalable efficiency to a focus on delighting the customer and each other, while achieving even higher levels of productivity. In the process, he creates a space where we all can more fully achieve our potential.
             John Hagel,
             Co-Chairman, Deloitte Center for the Edge

The Leader’s Guide to Radical Management delivers. It delivers insight into why today’s broken institutions don’t work. It delivers the principles and practices that can reinvent them. It delivers powerful examples of organizations that are doing it —and some that aren’t — and it delivers the tools to help you start digging a new foundation.
             Jim Kouzes,
             award-winning coauthor of the bestselling The Leadership Challenge and
             The Truth About Leadership;
             Dean’s Executive Professor of Leadership, Leavey School of Business, Santa Clara University

To reinvent America and the world, we desperately need radical, new leadership and management. Stephen shows the way.
             Mark Victor Hansen
             Co-creator, #1 New York Times best selling series Chicken Soup for the Soul ®
             Co-author, Cracking the Millionaire Code, The One Minute Millionaire, and Cash in a Flash.
             Author: Richest Kids in America

The Leader’s Guide to Radical Management is the paradigm shift we have been looking for to guide us as we evolve. This is the first book that focuses on what is truly important to being successful.
             Matt Hlavin
             President, Thogus Products Company

The Leader’s Guide to Radical Management reframes the way we think about management in a practical, application-driven way. A must-read for anyone in a management position!
             Ed Scanlan,
             CEO, Total Attorneys

This book contributes with principles on radical management and continuous innovation to support an Agile mindset in your entire organization.
             Michael Holm
             CEO, Systematic Software

I’ve spent the last 35 years of my professional life bushwhacking my way towards what I now know, thanks to Steve Denning, is the nirvana called Radical Management. It is a place where delighting customers is the religion and creativity, passion and learning are revered. Denning’s Radical Management is the antidote to the greatest disease in the workplace today, mental resignation due to lack of purpose. Radical Management should be required reading for anyone entering the work force or looking to reignite their inner bushwhacker!
             Sam Bayer,
             CEO, b2b2dot0

The Leader’s Guide to Radical Management accomplishes what no leadership book has been able to do in recent times. It delivers clear insights on the impediments keeping most institutions today from success. Beyond that though it provide tools and means of overcoming these barriers in novel and often counter-intuitive ways. A must read for leaders attempting to move to the next level of performance.
             Rob Cross
             Professor, University of Virginia.

What are the benefits of radical management?

Discover what’s fundamentally wrong with traditional management in established organizations and how to fix it

Learn why the attitudes, values and practices of traditional management as practiced in most established organizations, lead to stunted innovation, worker disgruntlement and frustrated customers.

Learn why established organizations today face a crisis, with the rate of return on assets only one-quarter of 1965 levels, innovation faltering, brands are unraveling, and executive turnover accelerating.

Learn why the crisis is not a single-event, but is rather a long-term slide into unproductive management practices.

Learn the four major changes in the global economy that necessitate fundamental change in management principles and practices

Learn why what is taught in business schools and management textbooks is no longer a good fit for the 21st Century economy.

Learn the meaning of “bad profits” and understand why organizations which rely on them appear to do well for a period, and then run into a buzz saw of problems.

Learn why brands are unraveling in established organizations and what can be done about it.

Learn why the life-expectancy of established firms has fallen to less than 15 years and what can be done about it.

Learn why leading firms are losing their leadership positions more rapidly than ever before, and what can be done about it.

Discover the specific economic and social conditions that gave rise to traditional management, and why those conditions no longer prevail.

Learn why individual management “fixes”, like teams, knowledge management, productivity drives or innovation initiatives, don't generate enduring benefits in a traditional management setting.

Discover why traditional managers treat the employees as “assets” or “human resources” i.e. things to be exploited, rather than as people whose energy and enthusiasm can’t be bought or commanded.

Discover how radical management generates continuous innovation, deep job satisfaction and client delight

Learn how and why radical management is as different from traditional management as chalk is from cheese, with seven principles that enable continuous innovation

Learn how to manage so as to get 200-400% gains in productivity, while also generating job satisfaction and client delight.

Learn how to make the entire organization agile.

Learn the seven principles and seventy-plus practices that reinforce the principles of continuous innovation

Learn how to enhance the effectiveness of your personal persuasiveness so that people share your worthwhile goals and do what you want.

Understand how to inspire enduring enthusiasm a worthwhile cause in any audience, even one that is difficult, cynical, skeptical or even hostile.

Discover how, not just to change people’s behavior, but how to get people to want to change their behavior and turn them into champions who inspire others.

Learn how to pull apart the black box of traditional management and put the pieces together in a way that creates continuous innovation and client delight.

Get beyond temporary spikes of innovation and inspire sustained gains in productivity.

Discover how to inspire others to carry on your goals long after you are gone.

Learn why radical management affects everything in the organization—the way you plan, the way you manage, the way you work. It changes the game fundamentally.

Learn how to measure the gains from radical management, including measuring client delight.

Learn why the communications practices of established organizations are counter-productive.

Learn why executive tenure in traditional organizations is increasingly precarious.

Learn why traditional management, which is based on the manipulation of things, is no longer a good fit for today’s economy.

Learn why traditional managers live in a sea of non-transparency, unaware of problems that are building below the surface, and then suddenly explode

Learn how to get change right, by transforming organization from the inside out, and creating engagement for change.

Learn how to build a common sense of meaning, and a shared understanding and generate ideas that travel through a population, as people pass it on through interaction.

Learn how each conversation generates more conversations, exciting others with possibilities of positive change, enrolling them in the cause, lighting the way to contribute, and inspiring action.

Learn how to lead conversations that engage with interactions that weave people into your work, making them collaborators, co-creators of a shared future.

Learn how to generate cascades of activity, setting off chain reactions of meetings and conversations that are carried from those who experience you firsthand out into their social networks.

Learn how to conduct strategic engagement, like the conductor of an orchestra, only you are coordinating events instead of music, while you adjust the timing, create emphasis, highlight virtuosos, provide critical support.

Learn how to become a master of effective communication, you need to understand a little about communication styles, and how to break through the barriers to communication.

Learn how to run established organizations with the energy of a startup

Through conversations with other leaders and radical managers, acquire the courage to lead deep change.

Discover how deeply engrained and traditional management attitudes and practices are and how to change them.

Learn how to craft a compelling goal for any organization, so as to inspire intrinsic motivation.

Discover how to create meaning in work and meaning at work.

Learn how to work in short iterations that deliver value to customers sooner

Discover what’s involved in introducing radical transparency in the organization

Learn why the pursuit of economies of scale results in hidden productivity traps.

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